(BURLINGTON, Vt.) April 7, 2014 –Bruegger’s Bagels wants to help ease the burden on taxpayers this filing season – at least at breakfast – with its annual Tax Day special on its popular Big Bagel Bundles. April 12-15, Big Bagel Bundles are just $10.40 – about a $3.50 “deduction” – for guests who sign up to receive a special coupon on Bruegger’s Bagels eClub or Facebook page by April 10.
Each Big Bagel Bundle includes the guest’s choice of any 13 bagels from among Bruegger’s Bagels’ 15-plus bagel varieties, along with any two tubs of 100-percent made-in-Vermont cream cheese flavors.
“We are going strong with our fourth year of selling the Big Bagel Bundle for $10.40 to help our guests associate ‘1040’ with a delicious treat instead of the dreaded tax form,” said Bruegger’s Bagels Director of Marketing Judy Kadylak. “Tax day may have lightened guests’ wallets, and so Bruegger’s Bagels wants to help them enjoy breakfast at a special price.”
To get the Tax Day special, guests are asked to download and print a coupon, which they can obtain on Bruegger’s Bagels Facebook page or by signing up for the company’s email club on www.brueggers.com by April 10. Guests who sign up for the eClub also will receive a free bagel with cream cheese and other valuable offers throughout the year.
Bruegger’s Bagels’ authentic, New York-style bagels are kettle boiled and baked fresh all day in each bakery. According to 75,000 guests who participated in the Bruegger’s Bagels National Bagel Day Survey, the most popular bagel flavors include Asiago Parmesan, Everything, Plain and Cinnamon Raisin, while the favorite cream cheese flavors are Veggie and Plain.
About Bruegger’s Enterprises, Inc.
Bruegger’s Enterprises, Inc. (BEI), a leader in the fast-casual restaurant segment, operates 304 Bruegger’s Bagels bakeries in North America. Renowned for its authentic fresh-baked bagels, the chain also offers a wide variety of freshly prepared breakfast and lunch options made with high-quality, simple ingredients served with its unique brand of hospitality. Bruegger’s Bagels is dedicated to the communities it serves and supports charitable causes locally and nationally. BEI’s parent company, Groupe Le Duff, SA, is the world’s second-largest company in the bakery-cafe sector. Founded in 1983, BEI is headquartered in Burlington, Vt. For more information, please visit www.brueggers.com or become a fan on Facebook at www.facebook.com/brueggers.
Ann Hinshaw or Jeannine Brew
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