Bruegger's Signs Landmark Development Agreement in Florida

Broward and Palm Beach counties to get 20 bakery-cafes over next seven years

(BURLINGTON, Vt.) – Bruegger’s Enterprises, Inc., announced the signing of a new development agreement with Avi and Moshe Stern to build at least 20 bakery-cafés throughout southeastern Florida.

Site selection is already underway for their first bakery, which is planned to open in early 2008.

“Initially, we were drawn to Bruegger's by the authenticity of their bakery, quality of food and focus on guest service,” said Avi Stern, Bruegger's franchisee. “We found the Bruegger’s business model to be compelling and they clearly distinguish themselves from similar franchise opportunities. We are excited to make Bruegger’s the neighborhood bakery-cafe of choice in our hometown and surrounding communities."
For nearly 25 years, Bruegger's bagels have been kettle boiled and baked fresh throughout the day to give them an authentic crunchy crust on the outside and a dense, chewy texture on the inside. In addition to fresh, hot bagels, Bruegger's offers an extensive menu that includes hand-crafted, fresh-tossed salads, made-to-order sandwiches and unique coffee blends, including a daily Fair Trade CertifiedTM blend.

“Bruegger's is committed to the continued growth of our brand by the addition of new franchise markets and we are delighted to continue that growth by establishing a partnership with franchisees like Avi and Moshe Stern," said Bruegger's CEO James J. Greco. “The Sterns are integral to helping us deliver fresh and healthy products and the memorable Bruegger's bakery-cafe experience that our guests expect."

For more information about Bruegger’s, visit them online at www.brueggers.com.

About Bruegger's Enterprises, Inc. Bruegger's Enterprises, Inc., an affiliate of Sun Capital Partners, Inc., is a leader in the quick, casual restaurant segment. Bruegger's and its GUEST-focused team are dedicated to serving delicious, healthy food that brings guests back again and again. In approximately 260 neighborhood bakery-cafes in 21 states, Bruegger's offers a warm, comfortable setting for guests to enjoy a wholesome meal with family and friends. Famous for authentic boiled and baked bagels, Bruegger's bakers lend their expertise to crafting a variety of other stone-hearth baked breads, such as Ciabatta and the exclusive Softwich. Guests can count on innovative menu items, including fresh-made salads, whole wheat wraps, hearty soups, specialty and deli-made sandwiches, desserts, unique Fair Trade coffee blends and original cream cheese flavors. Founded in 1983, Bruegger's is headquartered in Burlington, Vermont and supports its neighbors in every community it serves. For more information, please visit www.brueggers.com

Bruegger's
Shawn Paul Wood or Allison Yeaman
24-hour Media Line: (817) 329-3257
shawn@spmcommunications.com
allison@spmcommunications.com