Bruegger's Opens in Nation's Capital

Bakery-cafe leader opens its first Washington D.C. location

Washington D.C. (March 20, 2008) – The fresh bakery-cafe experience of Bruegger’s has officially arrived in the nation’s capital city. Bruegger’s Enterprises, Inc. opened the first of several Bruegger’s bakery-cafes in Washington D.C. The bakery is located at 2101 L Street NW and a second D.C. location is planned for mid-April 2008. The bakery, which features unlimited, free wireless Internet, is open daily from 6:00 a.m. to 7:00 p.m.

“The District of Columbia is a new market for Bruegger’s and we are proud to be in the nation’s capital,” said James J. Greco, Bruegger’s CEO. “We recently opened other locations in the vicinity, with two bakeries in Alexandria. We look forward to developing this market and becoming a part of the community.”

The first Washington D.C.-area Bruegger’s opened in Virginia in February of 2006. There are currently plans to open two additional bakeries later this year in both Arlington and Washington D.C.

Kettle boiled first; Bruegger’s bagels are baked fresh throughout the day to give them an authentic crunchy crust on the outside and a dense, chewy texture on the inside. In addition to fresh, hot bagels, Bruegger’s offers an extensive menu free of artificial trans fats. Menu items include new Signature Soups, hand-crafted, fresh-tossed salads, made-to-order sandwiches and unique Green Mountain Coffee Roasters® coffee blends, including a daily Fair Trade CertifiedÔ blend.

About Bruegger’s Enterprises, Inc.
Bruegger’s Enterprises, Inc., an affiliate of Sun Capital Partners, Inc., is a leader in the quick casual restaurant segment. Bruegger’s and its GUEST-focused team are dedicated to serving delicious, healthy food that brings guests back again and again. In approximately 277 neighborhood bakery-cafes in 22 states and the District of Columbia, Bruegger’s offers a warm, comfortable setting for guests to enjoy a wholesome meal with family and friends. Famous for authentic boiled and baked bagels, Bruegger’s bakers lend their expertise to crafting a variety of other stone-hearth baked breads, such as Ciabatta and the exclusive Softwich™. Guests can count on innovative menu items, including fresh-made salads, whole wheat wraps, hearty soups, specialty and deli-made sandwiches, desserts, unique Fair Trade Certified™ coffee blends and original cream cheese flavors. Founded in 1983, Bruegger’s is headquartered in Burlington, Vermont and supports its neighbors in every community it serves. For more information, please visit www.brueggers.com.

Bruegger's
Derek Beere
Mason Onofrio Public Relations
(203) 393-1101 ext. 146
(860) 690-3252 (cell phone)
dbeere@mason23.com