Bruegger's

Bruegger's Welcomes Cooler Temperatures

Bakery Cafe introduces new Panini and Soup Pairing

Starting September 22 Bruegger’s, with 299 units across the U.S., will offer diners the comfort foods they crave.

For a limited time only, the bakery café operator will feature its “Perfect Pair,” a lunch combination serving up its popular Ham and Cheddar Panini with a cup of Butternut Squash soup, and reintroduce its popular Asiago-topped Bagel Bowl.

The new “Perfect Pair” offers classic “comfort food” with zesty, complementary flavors, and, at a suggested price of $6.49, a great value.

About the combination, Bruegger’s head chef, Philip Smith, said: “the sweetness of Butternut Squash Soup contrasts nicely with the toasted savory flavors of the Ham and Cheddar panini.” 

According to Flavor & the Menu, comfort food is a Top Menu trend for 2010, as diners are seeking out “hand-crafted, reasonably priced, flavor-focused food.”

To meet customer demand for comfort foods, Bruegger’s will also bring back its popular Asiago-topped Bagel Bowl this fall. The bagel chain’s version of the bread bowl is made from its unique Sofwich dough, freshly baked each day in the authentic style of its bagels and sprinkled with flavorful Asiago cheese for an added zest. Any of Bruegger’s daily soup options can be served up in a Bagel Bowl for just $4.99.