Bruegger's

BRUEGGER'S BRINGS AUTHENTIC NEW YORK-STYLE BAGELS TO TORONTO

The leading U.S. bakery gives Canadians a real bagel to chew on

Canadians can finally enjoy the taste of authentic New York-style bagels with the arrival of the original bagel shop Bruegger’s.  After almost 30 years of satisfying the demanding tastes of American bagel connoisseurs, the genuine kettle-boiled bagels are now baked fresh on a stone hearth and served hot at co-branded mmmuffins locations in Toronto’s Union Station, Exchange Tower and Hillcrest Mall.

To celebrate the bagel leader’s arrival in Toronto, Bruegger’s surveyed 654 morning commuters about their breakfast bagel eating habits. Fifty-six percent of respondents said they can’t find a good bagel in this city.

“We pride ourselves on making the most authentic New York-style bagels anywhere, and are pleased to share the centuries-old, time-tested tradition with Canadians,” said Jim Greco, BEI CEO.

Torontonians declared their favourite bagel flavours are Whole Wheat (20.1%), Everything (19.6%) and Sesame (14.1%). Bruegger’s brings these mouth pleasers plus the delicious taste of classic Plain, Poppy Seed and Cinnamon Raisin to Canada with a variety of Bruegger’s premium specialty cream cheeses and traditional toppings.

Bruegger’s bagels are made with five basic ingredients – wheat flour, salt, malt, yeast and water – trans fat free and less than 350 calories.

Co-branded Bruegger’s mmmuffins locations will continue to provide freshly baked muffins, cookies, croissants, danishes, soups, sandwiches and fresh ground coffee using the finest high quality ingredients, and no preservatives or additives.